Knitting For Profit

Posts Tagged ‘etsy’

Sell Your Knitting And Crochet Online – Without A Website!

Friday, July 17th, 2009

Did you know that you don’t have to have your own website to make a profit selling knitting and crochet online? In this post I’ll be revealing the top online craft sites for selling knitting and crochet, and what may surprise you – E-bay isn’t one of them…

But isn’t there heaps of opportunity on E-bay because it’s so huge? (you may ask), isn’t there heaps of traffic and don’t people pay more because it’s and auction? Well I wouldn’t list any knitting or crocheted items on there…ever.

Why not? Most people who are shopping on E-bay are after one of two things – something that is very rare or hard to find, or a BARGAIN. And most people who are shopping on E-bay do not put enough value on the time and effort that goes into making handcrafted items. It  breaks my heart to see such beautiful pieces being sold on there for so little money.

I would much rather see your products listed on quality craft and knitting sites where people appreciate their value and you aren’t paying outrageous listing fees.

So here is a list of quality craft sites with their advertising and selling fees. I have listed them in order of highest traffic first (according to Alexa at time of writing). Try them as a great way to sell your knitted products without having your own online knitting website, and safe in the knowledge that the people who come to these sites to buy are more likely to realise the true value of your skill and time.

www.etsy.com – Probably the most well known craft mall, with a wide range of high quality crafts and lots of traffic (ie customers!). Etsy lets you set up a "shop" with your own URL based on your username, for example, http://niceknits.etsy.com, and a customised banner, profile and shop policy. It’s easy and you dont have to be too web-savvy to set it all up. They also provide secure shopping and an artisans community where you can ask other sellers for advice or tips. Fee: Free to sign up, $0.20 to list each item for 4 months, plus 3.5% comission upon sale.

www.kinfolkcrafts.com – Great for country crafts, this site has a friendly country feel. Created in 2000 as a resource for crafters who want a web presence but don’t have time to maintain their own site. They offer customised service and will design a web page and even a unique logo for you. Fee: The Standard package includes one web page for 10 of your products and costs $75 for set up and design, then $10 per month for hosting, minimum 3 months hosting and no commission fees.  As you grow, there is an option to upgrade your site, and you have the ability to have your own unique URL, eg www.niceknits.com (no mention of kinfolk in the name)

www.handmadecatalog.com – A nicely presented site, designed for crafters to be able to sell online without maintaining their own website. They do national advertising in the US, and marketing to bring in targeted customers. There are there levels of membership, with the premium allowing you to have your own webpage address eg www.handmadecatalog.com/niceknits and list up to 1200 items. Fee: Basic is $4.95 per month, plus a 15% commission, Standard charges $7.95 per month, plus a 10% commission, and Professional is $12.95 per month with a 5% commission on top. Annual payment discounts are also available.

www.craftmall.com – Large online mall, wide range of categories Fee: Basic accounts range from $7.95-$47.95 per month for 15-500 products, Premium accounts range from $14.95-$54.95 a month for 25-650 products. Alexa Ranking (at time of writing): 816,209

www.artsefest.com – Another large online mall with a big range of categories Fee: between $14-$18 per month if you build a site through them, $8 monthly if you already have a website (long-term sign up discounts also available)

www.youcraftylot.com – This is a UK based site created by Hazel Allen, who aim is to create an online crafting community and become the biggest craft sales site in the UK! Fee: Free to join, 10 pence listing fee and no sales commissions!

www.handmadefusion.com – This is a relatively new site offering quality handmade items. Fee: $0.15 c perlisting for up to 4 months, 3% commission on sold items.

www.artisansmarket.com – This site was created by a group of artisans and small business owners that wanted to provide a network for artisans as well as better services and education for the public. It is a clean and well presented site. Fee: $10 a month plus 10% of sales. Annual payment discounts are also available.

Three Quick Tips:

1. When you chose a site, you should take into consideration how much it will cost to list or rent ‘space’, compared to how much traffic they actually get.

2. You should also make sure that the site is relevant for your products, for example, don’t list on a country-craft site if you are trying to sell high-fashion products to young city-dwellers.

3. You may need to test a few different sites to see where your products sell best.

My Knitting For Profit Book has more tips and advice for listing in online malls, and how to sell knitting online without your own website. If you have found another good site for selling knitting or crochet online, let us all know by leaving a reply below!

Tags: craft mall, craft site, etsy, sell crochet online, sell crochet website, sell knitting online, sell knitting website
Posted in Knitting Resources, Knitting Websites, Make Money Knitting | 4 Comments »

Online Knitting Success Story – Emilda From Hectanooga

Tuesday, June 2nd, 2009

Emilda is a knitting designer with a difference, and you can’t help but be inspired by her positivity, generosity and joy of knitting! She is part of a growing group of designers who create with “knitterpreneurs” in mind, with fast easy to knit designs that she is happy for people to make a profit from knitting.

Find out why her products sell so well, and how this self-confessed technophobic now makes most of her sales online!

How it all started…

Emilda grew up in a small country village at a time when skills like knitting, crocheting, quilting and sewing were part of everyday life. “Women could do everything, and it was all of necessity, not a leisure activity as it is today. As a young girl, the clickety-click music of my mothers knitting needles, and the rhythmic movement of her hands dancing above her knitting needles was a mesmerizing and almost hypnotic nightly occurrence in our kitchen as we sat around the big wood stove by the light of a kerosene lamp!”

“We had no access to patterns back then, so I became adept at finding a way to make what was in my mind, and bring it into reality. I have always sewn without patterns, and knitted and crocheted without patterns.”

From knitting by lamp-light to online retailer!

Over the following years, Emilda built up a wide and wonderful range of knitted items, which sold well at countless craft shows and markets. But she wanted to go the next step, and start selling online.

The only problem was that she believed she didn’t have the knowledge or skills to be able to run her own website. “At my age, I probably just have a limited expectation that it is just too complicated for me to comprehend” – but this wasn’t going to stop her!

She decided to list her knitted pieces on a couple of crafting sites, but was disappointed with the results. Then one day she happened to find a discussion on a blog about Etsy.com, and after reading their positive comments she decided to find out more.

“When I saw how little the costs were, and realised that they do all the maintenance of the site, I was determined to join up!

“I had sales the first day I placed listings on the site! After that, I shifted my compulsive urges to listing, and making new items, and listing and listing and listing. My first sales were for wooden buttons which I make from tree branches, and in the beginning that was the main attraction to my site” she says.

Why are her products so popular?

Emilda started her Etsy.com store in November 2008, and in only 7 months she has made over 400 sales!

“When I joined Etsy, I was only selling the finished products. But I received emails from people who had visited my shop, asking if they were they my own designs, and if they could they buy the patterns. And so, being entrepreneurial in spirit, I saw that there was a need for that type of thing. I began the task of having a clipboard handy, and writing the instructions as I was knitting.

I think what makes my items unique, is the mere fact that I have not followed a pattern. When I was selling at craft shows, which was the main outlet for my creative endeavors for a great deal of the past 30 or so years, people would buy the finished hats, scarves, ornaments, and they were attracted to my booth because my items didn’t look like others.

Now my pattern range consists of over 100 hats, cowls, neck warmers, scarves, crocheted jewelry, knitted fashion accessories, mittens, shrugs and shawls. And I find that people keep coming back for more because once they have used one of my patterns, they realize how simple and easy they are. My biggest focus is on how to make an item with the least possible increases, decreases, or complicated patterns – without losing the cuteness factor!

And my tutorials include pictures of the progression, which is very helpful. When you have the visuals, it really leaves nothing to figure out.. you read the directions, and look at the picture, you pretty much know what is being explained!”

And you don’t mind people using your patterns to “knit for profit”?

“I want people to love knitting and crochet as  much as I do, so my patterns aim to be simple, easy, quick, and made for people to be able to make a profit from them.” 

I have lots of people coming back for more patterns, simply because they are free to sell and profit from the finished items they make. And I love that they will be giving birth to something that was in my imagination, because I just don’t have the time anymore to mass produce. My mind is full of patterns, so I think my purpose is to supply the whole world with wonderful patterns!”

Emilda is now retired, but loves that her hobby provides extra income and keeps her busy. “The best part of making money from knitting is being able to work whenever I want to. If I have a sleepless night, I just get up and let the creative juices flow – for me, the hardest part is actually shutting my imagination off!”

A great tip for using Etsy…

I wish I had known that I could have started on Etsy with just one item. I thought I had to have a store full, so I was pressuring myself to hurry up and make lots of things, and then go through the photography and listings all at once. It is actually better to list slowly, because it keeps you at the top of Etsy’s search engines.

And her advice for someone who wants to make money knitting?

“Make one or two things you love to make, then open a store on Etsy!

You know, I don’t have any shares in Etsy… but as far as I am concerned its a great deal. Anyone, anywhere can try out their products on a well maintained, and well managed site…. and all for just 20 cents, because that’s all it costs to list an item. There are no registration fees, no start up costs, just set yourself up, and list an item! What have you got to lose?”

If you are interested in starting an Etsy store, you can click here to get started (and I don’t own shares in Etsy either, but maybe I should!!)

And have a look at the new Knitting Patterns pages right here on the Knitting For Profit Blog to see some of Emilda’s beautiful designs that you can buy through her Etsy store at www.hectanooga.etsy.com

Tags: crochet patterns, etsy, knitted jewellery, knitting for profit, knitting pattern designer, Knitting Patterns, knitting website, sell knitting patterns
Posted in Knitting Resources, Success Stories & Interviews | No Comments »